NHIM | Joy Bombs

Created an illustration included a mock-up for clothing based on the theme “Joy Bombs.” The company wanted a fun cartoony look with an ironic style and approach.

Inspired by WW2 propaganda art, Green Day’s “Dookie” album, Cuphead, and surf culture.

Brand

NHIM Apparel is based out of Redding, California. Their main focus is on selling tees, but their product is love. The tees are just the vehicle to share the Good News. They manufacture in-house in Redding, CA.

Audience

  • Gen Z

  • Surf culture

  • Christian Students

Deliverables

  • Conceptualize artwork based on the theme “Joy Bombs”

  • Illustration

  • Mock-ups

  • Copywriting

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